Psychology Self-Help | Self Help

Listen in today for a highly unique program that delivers one of life’s most powerful messages…you are in charge of your own happiness.

Listener Profile

• 8.5 million potential listeners
• Daily ½ hour radio program
• Monday - Friday at 5:00 PM (Drive time)
• KDIA 1640 AM
• Live Stream
• Listen on-demand
• Podcast
• Audioblog

Radio advertising opportunities are all around us. Yet, not every advertising opportunity is so compelling and powerful. There are a few key elements that drive true value; compelling delivery of a poignant, life altering message to a hard-to-reach audience segment, and a well thought out and creative context for your message.

If your target audience includes an audience that is:

• Highly educated
• Affluent
• Financially motivated
• Socially concerned
• Environmentally conscious
• Driven by quality of life issues

Then Guide To Self presents the perfect opportunity for your message. The show’s host, Dr. John Schinnerer, a psychologist with a doctorate from U.C. Berkeley, resonates with listeners on an emotional level. And as any salesperson with his or her salt knows, sales are driven by emotions. This is truly powerful marketing.

Opportunity

Charter Partner Plan

• 10-second Open Sponsor Announcement
• One 30-second commercial announcement per show
• 10-second Close Sponsor Announcement
• Tile Ad on website with link
• Podcast Sponsorship (2 10-second announcements and one 30-second commercial per show)
• Newsletter ad (email)
• Recognition at any speaking events
TOTAL INVESTMENT $1000 PER MONTH

Guide To Self provides an highly valuable platform from which to share your vital messages. Listeners to our program generally fall in the LOHAS (Lifestyles of Health &
Sustainability marketing segment. Due to their demographics, this audience segment is highly sought after. LOHAS consumers put a premium on health, society, values-driven beliefs, and the environment. LOHAS consumers, approximately 25% of the U.S. population, are concerned about their own personal wellness as well as the health of their community and planet. LOHAS consumers incorporate their personal values and belief systems into their purchasing behavior. They are heavy users of organic food, natural personal care, hybrid cars, and other products that are healthier for themselves, society, and the environment. This passionate consumer segment is also an early adopter of new products, likely to influence others, and less price sensitive – thereby driving the growth of these (and many other) markets. It is our thorough understanding of this market segment that drives our value. With the right message, delivered thoughtfully, your marketing campaign will exceed expectations. Let our marketing and advertising specialist’s customize a plan to suit your needs.

OPPORTUNITIES
• 10, 30 and 60-SECOND ANNOUNCEMENTS
• SPONSORSHIP BILLBOARDS (OPEN & CLOSE)
• SEGMENT & FEATURE SPONSORSHIP
• NEWSLETTER SPONSORSHIP
• WEBSITE ADVERTISING
• PODCAST SPONSORSHIP
• LIVE STREAM SPONSORSHIP
• INTERVIEW SHOWCASE
• PRODUCT MERCHANDISING/SALE
• LIVE EVENTS

The audience attracted by Guide To Self is highly sought after by any company seeking to deliver their marketing message to an reach affluent, educated audience receptive to new products and services.

Research

The Guide To Self Market

• 72% prefer healthy eating
• 89% care about social issues
• 95% care about the environment
• Tend to be college graduates
• Enjoys nature & travel
• Very likely to influence others
• Prefer organic products
• Are typically socially responsible
• Tend to be less price sensitive
• Have higher incomes

Biography

John Schinnerer, Ph.D.
Dr. John Schinnerer graduated from U.C. Berkeley with his doctorate in psychology. He graduated Summa Cum Laude. He been a coach and counselor for over 12 years. His areas of expertise range from ADHD, depression and anxiety to moral development to family dynamics. He is a noted writer and speaker on topics such as emotional intelligence, optimizing brain functioning, and creating a healthy and functional workplace. Dr. Schinnerer has been on the path of self-discovery for the past 20 years. His passion is extending the point of intersection between spirituality, philosophy, and psychology. Dr. Schinnerer sits on the Leadership Council for The Wellness Community. He is a member of the American Psychological Association, Society for Human Resource Management, and the Society for Business Ethics.

Contact Dr. Schinnerer: DrJohn@GuideToSelf.com (925) 944-3440.


Guide To Self(C) 2005.

Guide To Self radio host Dr. John Schinnerer has a revealing chat with Florida State Guggenheim Fellow professor and author of Why People Die By Suicide. Find out about Dr. Joiner's family experience with suicide that drove him to pursue studying suicide and depression. Discover the latest scientific findings about what drives suicidal behavior, what the top warning signs are to look for and most importantly, what to LIVE for.
Show aired on KDIA 1640 AM in the SF Bay Area on 12-28-05. www.
GuideToSelf.com Info@GuideToSelf.com
Duration:28 minutes, 45 seconds


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Spineless Single Adults (SSAs) That Can't Break Off a Relationship

Guide To Self radio host, Dr. John Schinnerer, speaks with SWF (single white female) looking for SWM. SWM must NOT be on the rebound or currently involved with another romantic interest.
Listen in as Dr. John talks about the high rate of adult singles who are addicted to relationships. They cannot seem to break off an old dying relationship before embarking on a new one. Needy? Spineless? Poor boundaries? All are possible. All are covered. Show originally aired on 12-21-05 on Guide To Self Radio on KDIA 1640 AM. Hosted by Dr. John Schinnerer.
Duration:29 minutes, 16 seconds


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Carl Davis Jr., President of International Christian Business Network and ED of Black Economic Council

An interview with Carl Davis Jr., a warrior for Christ and outstanding individual. Carl is the President of the Christian International Business Network and the Executive Director of the Black Economic Council. Carl was formerly a Financial Advisor for Morgan Stanley. Carl and Dr. John Schinnerer talk about Ministry in the Marketplace to 24/7 to CIBN. Show originally aired on 12-20-05 on Guide To Self Radio on KDIA 1640 AM. Hosted by Dr. John Schinnerer.

Duration:29 minutes, 16 seconds


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Guide To Self radio had the honor of interviewing Dr. Frank Mosca,
brilliant therapist, author, coach, and NYU professor, on the topics of:
What is positive psychology?
How you can learn to be happy.
The ABCs of finding happiness.
How do our beliefs influence our feelings?
And much more...

Originally aired on 12-20-05 on Guide To Self Radio on KDIA 1640 AM. Hosted by Dr. John
Schinnerer.


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The top indicator for success in managers and executives is emotional intelligence (EQ). EQ is a prerequisite for success in the workplace.
Not only that, EQ is necessary for a successful home life, marriage and spiritual life. Emotions are the primary driving force in our lives. They underlie every thought we have and every action we take. Emotional intelligence means that you are aware of what you are feeling WHEN you are feeling it. It means that you can manage those emotions so you aren't blowing up at the wrong people. It means you can read the emotional undercurrents of groups. And it means that you have the integrity and courage to manage your relationships in a healthy manner. Find out more as Dr. John Schinnerer discusses his interviews with some of the top VPs of Human Resources in the world. Guide To Self radio airs on KDIA 1640 AM in the sunny San Francisco Bay Area. More shows are available at www.GuideToSelf.com.
Dr. John is available at (925) 944-3440.


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Don Adams and Dr. John Schinnerer, host of Guide To Self radio, discuss Don's unique and proven proposal to reduce violence in Richmond.

Don Adams has worked in the field of building fragmented communities for over thirty years. Don has consulted with dozens of foundations and government agencies through out the United States and abroad. What’s more, he’s had success rebuilding communities shattered by blight, violence racism and cynicism. And now he has a proposal pending before the City Council for a cultural development planning project for Richmond. So, how do we heal the deep-seated, and longstanding pains
in Richmond? Listen in for part of the answer with Don Adams, a long-time healer of traumatized towns and shattered cities. Show aired on KDIA 1640 AM on 12/15/05. More shows available at www.guidetoself.com.


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Violence in Richmond: Richmond City Council Member Gayle McLaughlin

City Council Member Gayle McLaughlin joins Dr. John Schinnerer for a candid conversation about how to reduce the violence in Richmond. Near bankruptcy in 2004, Richmond is reeling from a dearth of job training programs, after school activities, mentoring programs and much more. How does the city find money to fund sorely needed programs? Should Chevron's utility tax exemption be repealed? Guide To Self
radio show aired on 12-14-05 on KDIA, 1640 AM San Francisco Bay Area.
Duration:27 minutes, 23 seconds


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Hear the latest on the four types of anger you must know, with Dr. John Schinnerer, host of Guide To Self radio.

Do you get irritated easily? Do others tell you to calm down? Are you quick tempered?

You may want to check this out. You can't control what you don't know. Dr. John shares the four types of anger in this provocative show - anger at self, anger at others, disappointment and constructive anger.

Guide To Self radio airs on KDIA 1640 AM in the beautiful San Francisco Bay Area. Call (925) 944-3440 or visit us at www.guidetoself.com for more info.
Duration:26 minutes, 37 seconds


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Dr. John talks with Stu Zimmerman, author and host of Inside Wealth (on KNEW 910 AM Sundays at 8 am). A tremendous man who knows his values, lives them and takes risks to do what he believes is right. Faced with the death of his wife, Stu embarked on a search to answer the heavier questions in life: Who am I? What am I here for? What am I supposed to do with my life? Less emphasis on money and a more balanced approach to life. What a concept - he's actually happy! Aired on KDIA 1640 AM on Guide To Self radio with Dr. John Schinnerer.


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This note is to those of you who are considering advertising to a potential audience of 8 million folks in the San Francisco Bay Area.

Guide To Self is a ½ hour radio show that is part coaching (positive counseling), part interview with leading authors, part concrete steps on ways to create your own happy and meaningful life.

Guide To Self is on Monday through Friday at 5 pm on 1640 AM. Past shows are now available for free at Apple’s iTunes store (www.iTunes.com) as well as on our blog (http://guidetoself.blogspot.com) and our website (www.guidetoself.com/interviews.htm). Actual listenership is in the thousands. That number will increase as soon as we pick up another station. .  We have hundred of requests for the show throughout the world each day. They are all subscribing, downloading and podcasting via the Web.

Simply consider the possibility that, as a sponsor, you get a ton of exposure: one-30 second spot per show, one 10 second mention each show (“Guide To Self is sponsored in part by your company name and they can be reached at 555-896-2030”), a link on the Guide To Self website, and weekly mention in the Guide To Self newsletter. What’s more, Guide To Self is going to run twice a day for the next two months. That means you’ll get a minimum of four impressions each day to your audience.

We already have interest from KFNX in Phoenix, Arizona. It is expected that once we have the expenses covered for the show in San Francisco that we will expand there next.

Please send or email me information on your company name, address, phone, website, price, and text describing the reading program. I’ll have my producer work up a spot for you. There is a one time $150 charge to produce the spot. If you have any questions, please feel free to call me at (925) 944-3440.

I hope it’s easier and cheaper than you thought! Truly, I think this is a positive message that can create some change for the better in the world. I am truly appreciative of your support.

I look forward to this being successful for all of us.

Warmest regards,


Dr. John
(925) 944-3440
John@GuideToSelf.com

A genuine and poignant conversation between Katie and Dr. John Schinnerer, a psychologist out of UC Berkeley. How long is long enough to wait for your spouse to "change"? At what point do you forgive and move on with your life?

Is "should" implied in a statement such as, "It is my desire to be together with my husband." Yes it is. But until Katie gets past that unenforceable rule - trying to control her husband's destiny. Will she learn to let go to start living?

Find out about the FIVE different types of forgiving on this show.

Check it out. You know you want to!

Guide To Self radio is on KDIA 1640 AM every Mon - Friday at 5 pm. www.GuideToSelf.com. Dr. John can be reached for coaching at (925) 944-3440.

Do you know what to teach your child so he or she is safe from bullies? What do you say to your children if they are already BEING bullied?

Bullying has a long-term impact on children's development. Find out how to put reduce your child's risk of being intimidated now.

Amy joins Dr. John for a lively discussion about the best ways to bully proof your students and children. The top ways to prevent your child from being a victim. Dr. John Schinnerer, a UC Berkeley psychologist, reviews the latest in tips and tools to help you child become more assertive and less likely to become a victim!

Guide To Self Radio with Dr. John Schinnerer can be heard on KDIA 1640 AM. Dr. John is available for consultation, keynote speaking gigs and coaching at 925-944-3440.

The goal of human existence is to learn how to be happy. We are supposed to be happy. I believe God wants us to be happy. So, if happiness is so important, what things can we do to increase the amount of time we FEEL happy? Listen in for ideas and exercises to increase your hapiness, joy and meaning through positive psychology. Best of all, it's all based on scientific, peer reviewed, published studies.

This stuff is revolutionary.

The most recent scientific research clearly shows that we have a strong say in how we feel, no matter what is going on around us. Sit back and take a listen as Dr. John Schinnerer goes over the newest ideas on how to feel happier more of the time. Guide To Self radio show aired on 12-7-05 on KDIA, 1640 AM San Francisco Bay Area.

Right Attitudes
Part of discovering true happiness is finding the right ways to look at the world and the people around you. And science is uncovering data that shows that certain attitudes are healthy for us to adopt. The right attitude or belief can help our heart, our lungs and our immune system. The right attitude can reduce stress, relieve anger, and help you be more creative.
If you doubt what I’m saying, which is normal, try them out for yourself. I’ll share some attitudes with you. Try them on for a few days and see how they work for you.  
Now, when you come right down to it, the secret of having it all, is loving it all. Unconditional love is the intentional choice to look for the best in other people, to give them the benefit of the doubt, to extend your hand first by offering to help. People don’t care how much you know, until they know how much you care. By noticing the beautiful, thoughtful little things that surround you everyday, you can lift up yourself as well as other people around you. You have to slow down to look for beauty, otherwise you miss it. You find what you look for. And the more beauty you notice, the more you open up, and the more love you will feel.
     
     So here are some attitudes that will help you to create more happiness in your life:
     Believe in a loving and compassionate God
Believe that you are an individual worthy of love and happiness (and all of us are).
Find ways to remain humble and down to earth.
Positive emotions are created as you learn to be grateful for all that you have right down to your ability to walk, breathe, feel and think.
     Behave in an ethical manner so you need to know WHAT your values are
     Take care of your physical body
     Think positively
     Surround yourself with positive, nonjudgmental people
     Re-interpret your past with meaning
     Discover and enjoy the present moment
     Learn to be optimistic about the future
Encourage your sense of humor. Life is funny by nature. Let it amuse you rather than irritate you.
So during these trying times of the holiday season, practice adopting the right attitudes, the attitudes that will lead you to more joy and more holiday spirit.
All my love,

Dr. John

Do you shudder at the thought of family get togethers? Do you panic at the thought of holiday shopping? How can you possibly keep your spirits up during this most stressful time of the year? Happy Holidays? Not for most of us. For most of us, the holidays are a knotted ball of stress, sorrow and exhaustion.

Now there is hope! Join Dr. John Schinnerer, host of Guide To Self Radio, to learn about the top 10 ways to beat back the holiday blues. Originally aired on KDIA 1640 AM in the SF Bay Area. Website is www.GuideToSelf.com.
Dr. John may be reached for consult, coaching or keynotes at (925) 944-3440.
Duration: 26 minutes, 19 seconds
Date Last Updated: Dec 07, 2005 12:03:16
File Size: 12.04 MB

Guide To Self radio, optimistic positive talk radio, with your host Dr. John Schinnerer. KDIA 1640 AM in the SF Bay Area. Monday through Friday at 5 pm. (925) 944-3440. www.GuideToSelf.com

Forgiveness as a way
to let go of the pain from your past
By Dr. John Schinnerer
www.GuideToSelf.com
(925) 944-3440

Each one of us has an emotional gas tank inside us. Inside most of us, our emotional gas tanks are filled with anger, sadness and fear, or negative emotions. Negative emotions build up over time. They accumulate.
As an example, take anger. Anger is difficult to control yet it is predictable. It begins like a single drop of water. At first, it’s merely irritating. No big deal, just aggravating. Slowly, gradually, over time, anger accumulates. Some bonehead zips into the parking space for which you were patiently waiting. A guy in a hurry cuts you off on the freeway. Your boss is mistakenly upset with you because of a error a coworker made. The waitress takes forever to get your order and you are running late. When you finally arrive home, exhausted, your children are boisterous and energetic. Tiny drops of water slowly filling up your emotional gas tank. Drip. Drop. Drip. Drop. And when you gather together enough of these little drops of annoyance, you have unknowingly filled your tank with rage and anger. You are now jump to judgment. You are fast to fury. You instantly become irritated. Over time, over years and years of this pattern, you learn to trust no one. You learn to be expect the worst from people. You build a wall to shield you from more pain. And the quality of your life gradually becomes miserable. It’s insidious. Without awareness, you become an emotional time bomb that explodes under any additional difficulties.
There is a better way to live. It requires learning the human strength of forgiveness.  Forgiveness takes some awareness and practice, but it can be learned.
All you have to do is learn how to dump out your emotional gas tank. Turn it upside down and release every last bit of negative emotions – anger, fear, disappointment and sadness. Once you’ve emptied your tank, you have the option of filling it up with what you choose – love, joy, peace and patience.
The problem is that no one ever taught you HOW to empty out your gas tank of these destructive emotions. Once you learn how to dump out all that rage and pain, then you have a choice. Then you will have a life of which you can be proud.
The problem is that life is flawed. There is nothing permanent in life. Eventually, everything we love will wither and die. One of the few certainties in life is that, at some point, everyone feels heartbroken, let down, betrayed, or disappointed. That is the price we must pay to live life.  And it’s normal to feel anger, sorrow and fear as a result of terrible events such as homicide, rape or assault. The key is to learn how to get unstuck from those feelings. The less time you spend wallowing in your destructive emotions, the better your quality of life will be.
Why would you want to forgive?
We have a lifetime of experience holding on to our hurt. However, no one has ever taught us HOW to release the pain. Research has shown that it is bad for our bodies when we dwell on negative feelings. Yet most of us don’t know any other way.
Studies show that people with higher levels of anger, fear and depression have more health problems, are more stressed, are at a higher risk of heart disease, have a higher incidence of cancer, are less hopeful and have fewer quality relationships. Negative emotions eat away at the inside of your arteries, are bad for your heart and kill your brain cells. They raise your blood pressure, make your muscles tense and cause more cortisol, the stress chemical, to be released into your body.  
Now you know why you want to get rid of those negative, destructive emotions you’ve been sitting on for decades. Let’s look at what forgiveness is and how to start to learn to forgive.
What is forgiveness?
Learning how to forgive takes some practice. It takes a little open-mindedness. However, it works and it is tremendously powerful. Forgiveness is not for wimps. Forgiveness is not an act of weakness. Forgiving does NOT mean that you approve of the act which broke your heart.
Forgiveness is a human strength. Forgiveness is the feeling of peace that you have in the present moment when you learn to stop dwelling on past hurts, betrayals and tragedies. Forgiveness is done to help YOU out, NOT the offender. Forgiveness is way to reclaim your power and control over your life.
Forgiveness does not mean that you condone of or approve of the wrongdoings that hurt you. You don’t need to be face-to-face with the offender in order to forgive. You can do it all by yourself.  
There are at least three kinds of forgiveness.
3 types of forgiveness
1. Forgiveness of others which we extend to others and receive ourselves. This allows us to release our anger, disappointment and sorrow.
2. Forgiveness of self which allows us to release our need to be perfect, our guilt and our shame
3. Forgiveness of God which allows us to let go of the idea that life should be fair and

1. You forgiving God – Recognize and release any anger you may have at God and understand that life isn’t prefect


2. God forgiving you – Allows you a new start by letting go of your mistakes so you can stay in the present moment rather than fretting over the past or worrying about the future.

How do you forgive?
Forgiveness begins with the realization that you are in control over how you feel. You have a choice as to whether or not you want to hold on to the anger you feel – anger at those who have wronged you, anger at God, anger at your self, anger at your parents, anger at everybody. Forgiveness is a learnable skill just like learning to swim.
The beliefs that you hold about forgiveness open or close possibilities for you. These beliefs determine your willingness to forgive. As a result, your beliefs about forgiveness dramatically influence how happy you are.
One of the ways that I learned to forgive came with the realization that I only harm myself when I hold on to my anger.  It does nothing to get back or to punish the trespasser. Many times the person who wronged you doesn’t even know you are angry. So your anger has no effect on them.
Also, forgiveness shatters the illusion that you are a victim of your past traumas or mistakes. You are not a victim of your past. You are a survivor. You are the hero of your own story. The past is the past. You cannot change it. The best you can do is to learn new ways of being in the present moment.
Forgiveness is a way out of your prison of pain. Forgiveness is a show of inner strength, NOT weakness. Forgiveness is a sign that you are able to rise above that which life has thrown your way. Forgiveness indicates to others that you have the power to overcome tragedy.

Getting to Forgiveness
     Normally, when someone has wronged us, we create mental stories about the injustice done to us. Then we rehearse it over and over again. Many of us get stuck and have a hard time turning the page in our mind.
There are usually three parts to these stories, or grievances:

     1. We take the offense too personally (when in fact it usually has little to do with us).
     2. We blame the offender for your emotions surrounding the episode.
     3. We create a grievance story and dwell on it.
By following these three steps, you can virtually guarantee a drop in life satisfaction, a decline in mood, and greater stress.

     Rather than take these three steps, here are three new steps you can learn. The goal is to replace the steps above with the new steps below. As you practice, forgiveness becomes easier and easier.

Three necessities to be able to forgive

1. Know HOW you feel – Know specifically what emotions you are feeling. Most times in tragic situations, a grieving process takes place. Grieving usually involves anger, disappointment (a combination of anger and sadness), sorrow, and shock.


2. Know WHAT was wrong – Know specifically which behaviors were hurtful or which words caused pain.


3. Tell 1-3 trusted friends what happened – Share your newly recreated story with some trusted friends.

Much more to come later!

God Bless!

Dr. John

Dr. John Schinnerer chats with the talented and insightful Hayley DiMarco, author of several books including Mean Girls All Grown Up, Dateable, and Marriable. Fascinating insight into the mean side of young girls, adolescents and women. Guide To Self Radio is on KDIA 1640 AM Monday - Friday at 5 pm. You can reach Dr. John at www.GuideToSelf.com or by phone at (925) 944-3440.

36 homicides. By November 30th. A city of 103,000 people. 6 times the
national rate of homicide. Richmond, CA.

Recent research indicates that half of the children that grow up in a town such as Richmond will develop a new and severe form of Post-Traumatic Stress Disorder (PTSD). They are afraid of the slightest noise, devoid of hope, and hypervigilant. Listen in as Dr. John Schinnerer suggests that part of the solution to heal the city lies on an emotional level - rage, hatred, anger, sorrow, fear. The answer lies in spreading the word about the beneficial human strength - forgiveness. KDIA 1640 AM. Guide To Self. www.guidetoself.com. (925)
944-3440

Do you know if your child or adolescent is using drugs? What are the key signs to look for? Listen in as Dr. John Schinnerer, host of Guide to Self radio, shares the telltale signs. Guide To Self radio airs on KDIA 1640 AM at 5 pm daily.
www.guidetoself.com
www.kdia.com
(925) 944-3440

Dr. John Schinnerer, host of Guide To Self radio, speaks out on top ways to reduce city-wide violence. Listen in as he tells of the Broken Window Theory which lead to great success in crime reduction in New York City and Tacoma Washington. Richmond, CA is next up for a reduction in violent crimes. Guide To Self Radio airs daily at 5 pm PST on KDIA 1640 AM (www.kdia.com). Guide To Self can be visited at
www.guidetoself.com. Dr. John is available for coaching and consultation at (925) 944-3440.

What is positive psychology and why should you care? Dr. John Schinnerer takes you on an audio journey describing this new branch of psychology. Positive psychology looks at what is RIGHT with you instead of what is WRONG with you. It looks at your strengths rather than your weaknesses. It looks at how you can become healthier and happier rather than how broken and sad you are. And, best of all, it is all based on the latest in scientific research from top universities around the world. Find out some of the proven positive psychology exercises that you can use to improve your happiness today. Guide To Self Radio airs on KDIA, 1640 AM in the SF Bay Area with host, Dr. John Schinnerer, a U.C. Berkeley psychologist.

Dr. John Schinnerer, host of Guide To Self Radio, jokes his way through a discussion on specific tools to use to identify and overcome destructive thoughts.

Make no mistake. Your thoughts are critical to your success and passion and love of life. Your thoughts and your feelings are the ones
to become expert. On Guide To Self Radio on kDIA 1640 AM in SF Bay Area. 5 pm daily.
(925) 944-3440 Duration: 54 minutes, 38 seconds

Part 2 of a 2 part series on effective boundaries. Dr. John Schinnerer coaches Amy on how to be appropriately assertive by figuring out where her personal boundaries are and then enforcing
them. Learn how to say NO and stick to it without guilt.

Dr. John Schinnerer, host of Guide To Self Radio, interviews Dr. Mohammad Shafii, author of School Violence and Director of Child and
Adolescent Psychiatry at the University of Louisville School of Medicine. Focus is on the out of control Violence in Richmond and the ways to quell it. Check out more shows at www.GuideToSelf.com . (925) 944-3440

Dr. John Schinnerer coaches Amy on how to be appropriately assertive by figuring out where her personal boundaries are and then enforcing
them. Learn how to say NO and stick to it without guilt.

Personal boundaries are the key to being assertive without aggression. The main idea with boundaries is that you are responsible to others
and for yourself. Boundaries are NOT walls. They are permeable. Boundaries allow good in and keep bad out.

The goal is to find a balance between being
flexible and firm. Join Dr. John Schinnerer on Guide To Self Radio and find out HOW!

Dr. Lusckin, Would you please tell our listeners about the following ... Tell us about the blame game.
How do we help those planes, our grievances, in our head to land?
Tell us about unenforceable rules.
How does forgiveness help us to be less angry?
Does it help us physically?
How do you forgive?
How do you learn to take things less personally?

Richmond is the most violent city in California. It ranks 11th among the most violent cities in America. This is unacceptable and we will find a way to improve the situation.

Dr. John Schinnerer has a candid talk with a wise cop on the Richmond P.D., Lt. Mark Gagan. Mark has led SWAT teams, worked homicide and patroled the street. On top of that, he has a remarkable and poignant take on the perception of cops within Richmond, the prevalence of depression and PTSD among the officers, the horrors of witnessing the crime scenes over and over. The stress of knowing that potentially everyone around you is a threat. So most officers ridicule emotions. What they don't realize is that the negative emotions created by ongoing violenct aftermath are literally eating them alive - from the inside out. That attitude is the first step to real change withing the Richmond PD. We need a little enlightenment injected into the culture. Dr. John Schinnerer

Dr. John Schinnerer, host of Guide To Self Radio on KDIA 1640 AM, interviews Dr. Fred Luskin, author of Forgive for Good. Forgiveness is
an extremely powerful tool for getting past tragedy, betrayal, hurt and deception. We've all been hurt in life. Pain is the price of admission to life. Everyone gets their share of emotional hard knocks, bumps and bruises. They key is in learning to forgive and let the anger, sadness and disappointment go. Here is a powerful tool to help you let your negative emotions go.

Guide To Self coaching and radio both focus on the intersection of positive psychology, emotional management, physical health and spirituality to allow people to find passion, purpose and peace. 
So what, exactly, is positive psychology?
Where traditional psychology has focused on what is wrong with us, positive psychology focuses on what is right with us. Positive psychology focuses on our strengths and positive attributes.
The best part is that it’s all based on scientific research. To many people, “positive psychology” sounds like all the other self help, self improvement hoo-haa out there. It’s not.  It's all based on hard science.
Each of us wants to be happier, more productive, have healthy relationships and discover our purpose in life. And in 1998, a new branch of psychology sprung up specifically for those purposes - positive psychology.  
Positive psychology studies positive emotions (e.g. joy, excitement and forgiveness) and positive qualities (e.g. wisdom, emotional intelligence and curiosity) in people. What’s more, positive psychology looks at new ways to develop these areas and how to use them to achieve greater happiness, productivity, and passion. 
The most exciting part it is that it is not merely a motivational speech or bits of baseless self help advice.  It’s science.  Positive psychology studies these subjects scientifically and provides empirically proven exercises to help us achieve our dreams and goals.
There are numerous simple yet powerful exercises proven to increase your satisfaction with life. These scientifically proven tools can identify your strengths, increase your passion for life, create more optimism and help you manage your thoughts and emotions. It is truly powerful information.
Another way to think of positive psychology is using a football analogy. Click here for the football analogy.
Dr. John Schinnerer, host of Guide To Self Radio, lifts you from merely surviving to positively thriving. Recent advances in science have shown that everyone can learn to increase their level of happiness, emotional intelligence, passion and satisfaction with life. Find out how - now.
Guide To Self Radio is on KDIA 1640 AM every Monday - Friday at 5 pm.
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Dr. John Schinnerer
Guide To Self Radio

More Ways to Build Resiliency – The Main Component of a Successful Individual
Guide To Self
Dr. John Schinnerer
I speak a lot about resiliency, a key component in a happy, successful and thriving life. Resiliency is the ability to bounce back from adversity with more passion and knowledge than you had before the bad times. Bad times are inevitable. They are the price of admission to the game called life. Greater resiliency means that your mood, your outlook and your health rebound more quickly from tragedy.
Here are some additional ways that a person can boost their resiliency by asking for help from appropriate others: namely, seeking out support from your loved ones. There is honor in asking for help. This is one lesson that took me years to figure out. When I was growing up, it was just understood that you didn’t ask other people for help. It’s difficult to ask for help. I think it’s burned into the American psyche that we must pull ourselves up by our bootstraps, that we do it alone, otherwise we are weak.
Well, I’m here to tell you that the real weakness is the belief that you can or should do it alone. More and more, we are learning that not only is life easier when we ask for appropriate help, it creates more happiness for us and those around us and this leads to a better quality of life for all of us.
Also, there are cognitive strategies that we can use to make the best of a lousy situation. In highly emotional situations, however, using these strategies can be both transformative as well as helpful in making the best of a terrible situation.
Suppression where you sit on an intense negative emotion until you can calm down. Example, A man on probation for the first time “counting to ten” while intentionally looking at his anger, as opposed to instinctively punching a highway patrolman.
Anticipation where you know something bad is coming and you mentally prepare for it. As with a father rehearsing and preparing himself emotionally, instead of denying, the fact that his son is dying.
Altruism is where you do to others as you would like others to do to you. As with a survivor of child abuse, instead of abusing his own kids, he donates his time to a shelter for other abuse survivors.
These behaviors come to fruition as we mature as life-altering shifts in how we perceive ourselves and the world around us. It is possible. You can do it.  Awareness is the first step. Desire to change is the second.
Many of these factors that bolster resiliency such as altruism, humor, suppression and anticipation, are common among the mentally healthy and become more prevalent as individuals get older and progress through their life.
Suppression lacks the compassion of altruism, and it is frequently regarded by therapists as a negative, not a positive. However, suppression can be used effectively, like buying yourself precious seconds to calm down and plan your next step.
Suppression involves the decision to postpone paying attention to a intense emotion or conflict. A critical difference between suppression and repression, is the extent to which suppression enables all the elements of conflict to exist at least partially in consciousness. So even while holding back the strong emotion, you are still aware of it and its cause. The delicate conscious awareness involved in successful suppression is partly voluntary and partly involuntary. It involves the ability to keep your current emotional impulse in mind and to control it. It requires practice yet it can be done.
The use of anticipation is typically voluntary. It is in cases where trauma is expected and foreseen that anticipation becomes a useful coping skill. Anticipation is the ability to keep the emotional response to an unbearable future in mind and in so doing, prepare yourself for the emotional storm that is coming.
Anticipation is the capacity to view future adversity emotionally as well as cognitively and thus to break down a larger problem into smaller chunks to enable you to deal with it better. Anticipation involves both thinking and feeling about the future.
For example, consider legendary pilot Chuck Yeager who calmly excelled at dangerous flying by dealing with stress in tiny increments. It would have been equally problematic to underestimate the danger as to exaggerate it. So he worried in advance, made lists, and practiced. Then, appreciating that he had prepared as well as he could, he relaxed. Anticipation is so easy to suggest but difficult to do.
Having a strong spirituality also helps our resiliency. Spirituality, or a personal faith in something greater than ourselves, enriches and sustains our resiliency reserves. In many ways it is the foundation of resiliency, the belief that good will ultimately outweigh the bad. Faith cannot be arrived at by means of the intellect. It must be approached at an emotional level. In my experience, emotional awareness is necessary for true faith. Originally, I approached spirituality from a purely intellectual view. The intellectual approach merely allowed me to become familiar with the concepts of world religions. It provided me with a distant connection to something greater than myself. However, it did not lead to a satisfying personal relationship with a higher power. There is a huge difference between connecting to a higher power with your heart rather than your head.
Mindful prayer allows us to give up our fears, anger, sadness, doubt and limitations to our higher power. Faith allows us to relinquish our need for control. When things are going well, a personal relationship with a power greater than ourselves enables us to see the beauty in the smallest of happenings – an eagle flying overhead, a sunrise, a child’s smile.  Progress results from persistence with purpose. And purpose comes from belief in a higher power. To be successful in this world, it is necessary to accept it as it is and to rise above it.
To sum up, resiliency is a trait to work towards, to strive for. It is at the pinnacle of effective traits if you want to create a rich, meaningful life. Resiliency is comprised of a number of traits – a sense of humor, spirituality, altruism, suppression, anticipation, and the ability to make meaning out of adversity. Resiliency also entails an attitude of lifelong learning, realistic optimism and looking at trying events as challenging rather than threatening.
All my best,
Dr. John
Guide To Self
(925) 944-3440
"If you will call your troubles experiences, and remember that every experience develops some latent force within you, you will grow vigorous and happy, however adverse your circumstances may seem to be."
— John R. Miller